Product & UX
Research-led interfaces for apps, portals and internal tools - we sit with the people who use it before we draw anything.
Research
Interviews, contextual studies or a review of existing usage data – talking to real users before wireframes is the fastest way to avoid designing the wrong thing.
- User interviews and, where useful, contextual observation sessions
- A review of existing analytics, support tickets or usage data
- Personas and journey maps built from real findings, not assumptions
- A prioritised list of problems worth solving first
UX & flows
Information architecture, user flows and low-fidelity wireframes that make a complex product feel obvious to use.
- Information architecture and navigation structure
- End-to-end user flows for the key jobs the product needs to do
- Low-fidelity wireframes for early stakeholder alignment
- Edge cases and error states mapped before visual design starts
UI Design
High-fidelity screens and a lightweight design system, ready to hand to engineering or build ourselves.
- High-fidelity screens for every state, not just the happy path
- A lightweight component library for consistency at scale
- Responsive behaviour specified for every breakpoint
- Developer-ready handoff files with redlines and specs
Testing
Usability testing on working prototypes, with iteration built into the plan rather than treated as an afterthought.
- Clickable prototypes built for real usability testing sessions
- Moderated testing with target users, recorded and summarised
- A findings report ranked by impact and effort to fix
- A follow-up iteration pass once changes are made
